Enlisted is a product and branding design firm that brought us in to strip down and reimagine their full-floor studio space around the corner from us in Uptown Oakland. We collaborated with their founder and lead designer, Beau Oyler, to balance the clean & bright modernism of their product design with the raw feel of a workshop & maker space. The concrete bones of the old mercantile building provide layered rhythm & texture, juxtaposed with white planes sliding through the light-filled space. New elements & utilities were carefully choreographed to emphasize the monolithic impact of the newly-exposed structure. The subtle backdrop allows the immersive & colorful string art installation by our collaborator and local artist Annie Tull to take top billing, connecting the various work areas as a physical metaphor for the collaborative design process.
Art Installation Annie Tull
Photographs Melissa Kaseman